Image by b_d_solis via Flickr
Last week at the Web 2.0 Summit, Tony Hsieh gave a stellar presentation that detailed how the Zappos.com brand has been built into the company that it is today. As always, Tony amazed me with his openness. For instance, not only did he offer to give a tour of their Las Vegas office to anyone that was interested, but he also offered to send a free copy of the company Culture Book to all that emailed him. How many CEO’s of a billion dollar company would make those types of offers?
[slideshare id=734722&doc=zappos-web-20-11508-1226196886244504-8&w=425]


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