On November 6 & 7, the Ypulse Youth Marketing Mashup East will be “where today’s top brand, corporate and social marketers, media professionals, educators and others gather to share successful strategies on marketing to youth with technology.”  The conference is put on by my friend Anastasia Goodstein and should be a great event that I highly recommend.  Hard Knox Life

A few articles really caught my attention this week on a wide variety of topics.  Here are the best of the best: Brand Commodization – 6 Ways to Prevent the Death of a Brand:  Great summary of steps all marketers should think about in protecting their brand identity, especially during times of growth.  When you think about brands that handle growth