Where is the “World Wide Web” headed in the future? [video]

What if you asked folks like Tim Berners-Lee, Chris Dixon, David Weinberger, and Nova Spivack to explain the future of the Internet?  Or had them explain concepts such as the Semantic Web or Linked Data?   Or gave Clay Shirky the chance to talk about what he considers to be “one of the deepest questions in all of Western Philosophy?

Well Kate Ray, a student at NYU, did just that as she worked to produce a short documentary entitled Web 3.0.  Only 14 minutes in length, this is a must watch video for any marketer trying to wrap their mind around where things are headed in this digital world we are living.  Very cool stuff.

Credit to Mitch Joel for pointing me to this video.

A Brand Manager’s take on Razorfish’s Digital Outlook

The Razorfish Digital Outlook for 2009 came out last week and as always, it’s a great (but long) read.  Given the report measures over 175 pages from start to finish, I wanted to take a couple of days and really read through it all the way.  While others have captured the broad themes of the report, I wanted to focus on some of the specific commentary that really stood out to me.  This included:

Razorfish talks about the symbiotic nature of Web 2.0

Yet another solid presentation from Shiv Singh and the folks at Razorfish to get your mind twisting and turning.
View more presentations from shivsingh. (tags: timeshifting trust)

Charlene Li outlines for the Future of Social Networks

One of my favorite minds in the realm of Social Media has to be Charlene Li.  Best known as the author of Groundswell (read it if you haven’t already), Charlene has been making the speaking circuit in support of her new company, Altimeter Group.  Her latest presentation, The Future of Social Networks, is a must read for any Brand Manager thinking about how advertising and marketing will fit in this new social world.

In this presentation, Charlene makes the point that in the future, Social Networks will “be like air.”  Thanks to universal identity and sign-in, your friends will be wherever you need them… literally their recommendations and thoughts will be at your finger tips.  Just as important, this social graph will help marketers provide more relevent information and advertising to consumers when and where they need.

Thanks to the folks over the Digital Design Blog for the lead.

10 bloggers who inspire Hard Knox Life

At last count, I read around 150 blogs every day through my RSS.  Of course this includes the A-Listers like Seth Godin, Mashable, Jeremiah Owyang, Guy Kawasaki and ReadWriteWeb.  But it also includes several others who I find to be real inspiration for what I write on Hard Knox Life.  If you are looking for some great new reads, you should check these guys out (in no particular order):

Pete Blackshaw – Consumer Generated Media: I’m lucky enough to call Pete a good friend and mentor.  But he is also one of the best voices in Social Media today.  This guy is bursting with energy and it shows with his writing.  Cincinnati is lucky to have him as an adopted son.

Alan Wolk – The Toad Stool: I think Alan has managed to be one of the most referenced people here on Hard Knox Life thanks to his terming of “NASCAR Blindness.”  He is self-described “tradigitalist”– an advertising creative director and social media consultant with the rare ability to speak Web 2.0 and TV 101 – often in the same sentence.

Bob Gilbreath – Marketing with Meaning and The Challenge Dividend: Bob is another guy doing Cincinnati proud with his writing.  As Chief Marketing Strategist for Bridge Worldwide, Bob is a P&G Brand guy who made the switch to the agency world.  He’s been writing The Challenge Dividend since 2006 but just started Marketing with Meaning as a platform for some of the work he is leading at Bridge.

Ian Schafer: Ian is the CEO of Deep Focus, a digital shop who is doing some of the most amazing work I have seen (just check out their latest with Entourage).  Ian is always willing to push the envelope.  For instance, a couple of months ago he auctioned off the sponsorship of his Twitter profile to anyone willing to bid.  Keep an eye on what he is going to do next.

Peter Kim – Being Peter Kim: Former Forrester Analyst and current Commissioner of the Social Media Fantasy Football League, Peter is a guy that just gets it.  When he was at Forrester, he wrote several reports on the future of Marketing that are dead on.  I’m talking stuff that could shake up the industry if we are brave enough to follow his advice.  I can’t wait to see what he does in his newest venture.

Kevin Dugan – Strategic Public Relations: The 3rd Cincinnati resident on the list, Kevin is a guy who is really making things happen in our city.  He’s been blogging since 2002 and is one of the driving forces behind the Cincinnati Social Media Breakfast.  In his most recent post, he says he is feeling a little burned out…let’s hope that passes quickly.

Paul Isakson: Paul’s day job is Senior Strategic Planner for space 150 and he puts together some of my favorite presenations on marketing.  My only knock against Paul is that he doesn’t blog enough.  His site has the tagline of “Provoke, Prod, Inspire – Building a better future for brands” and he does just that every time he writes.

Darren Herman: I first came across Darren when I picked up his book “Coloring Outside the Lines: Confession of a Digital Native.”  He’s a guy that walks the talk, having founded IGA Worldwide, where BusinessWeek named him one of the top entrepreneurs under 25.

Matt Dickman – Techno//Marketer: Matt is a VP, Digital Marketing at Fleishman-Hillard in Cleveland.  Though he isn’t exactly based in a city that is a technology hotbed, I would argue he is more in tune with where technology and the consumer will meet than any Silicon Valley/Alley based blogger.

David Armano – Logic + Emotion: Armano nearly makes the “A-List” classificaton but I decided to keep him humble.  I have been following Dave’s writing for awhile and have been fortunate enough to get to know him over the past several months since his agency (Critical Mass) works with P&G.  Dave is a true visual thinking and he is able to use pictures to simple get across concepts that most of us need hundreds of words to explain.

Reblog this post [with Zemanta]