Talk about a simple but powerful story in the below video.  A person walks into PF Changs and tweets how much she loves the lettuce wraps.  Since PF Chang’s is active on Twitter, they see the message and decide to “be awesome” and send the girl on Twitter a free dessert and appetizer. Now think about that for a second. 

On Friday I had quite the shock when my email inbox was suddenly filled with notifications of new followers on Twitter.  A quick check of Tweetdeck gave me the answer when I was humbled to learn that Ad Age had named me one of “25 Media People to Follow on Twitter.”  I have a tough time believing I should be

There is no denying the impact of Twitter these days.  But what if we talked in “real life” like we do on Twitter?  That is the very question that Dan Gurewitch at CollegeHumor answers in this funny video. (RSS Readers: click through for video). Watch Real Life Twitter and more funny videos on CollegeHumor

Every year I make the promise that I will journey to South by Southwest for the Interactive and Music festivals.  Unfortunately, I am on the sidelines again this year.  But thanks to the power of Social Media, I am able to follow the conference this year like never before.  And through that remote following, I’ve been watching a company that

Over the past few days, I have been fascinated by the response on Twitter and in the blogosphere about the P&G program with Tide Loads of Hope.  On Friday afternoon, I decided to add my perspective to a post made by Peter Kim on his site Being Peter Kim.   Peter was one of the Social Media / Digital experts who