Posts under Tag: SXSW
We’re hosting Brandery Office Hours at SXSW

Ever since Twitter received a much needed boost in visibility at the festival, SXSW Interactive has become an annual launching pad for aspiring startups.  This year, The Brandery has decided to join in the fun as we host our first-ever “Office Hours” at this year’s SXSW.  At Office Hours, we wanted to give potential applicants the opportunity to meet many of the folks that

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Blogging SXSW at Cincinnati.com

While down at South by Southwest this year, I’m going to have the chance to put on my “journalist” hat for the first time. The good folks at the Cincinnati Enquirer and Cincinnati.com have invited me to be a guest blogger during this year’s conference. Joining me as contributors to the group blog will be: Laura Baverman Laura is a

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SXSW has become a must attend event for marketers

Next weekend, tens of thousands of people are going to descend on Austin, Texas for the annual South by Southwest Festival (SXSW).   Started in 1987, SXSW consists of three different festivals – film, interactive and music.  Historically the music festival has been the largest draw, though that has been changing in recent years as the interactive festival has gained prominence.

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SXSW Interactive through the eyes of a Brand Marketer

Ever since I worked for Aware Records during college, I have meant to make the pilgrimage to Austin, Texas for the annual South by Southwest Conference.  Ironically, I always thought it would be for SXSW Music but this year I found myself in Austin for SXSW Interactive instead.  It is a probably a sign of my inner geek, but I

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The Story of SXSW Interactive ’09 through Sketchnotes

During the 2009 SXSW Interactive Conference, Mike Rohde of Rohdesign graphically captured 70 pages of “sketchnotes” around the conference.  I found this to be one of the most unique ways I have ever seen for capturing thoughts and inspiration from a conference.  Conference notes generally aren’t an exciting or shareable thing by Mike changed that by turning his thoughts into

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