In typical fashion, Nike gets all of us pumped up for the 2010 World Cup with their latest video.  It features some of the world’s best players including Cristiano Ronaldo, Didier Drogba, and Wayne Rooney, as well as guest cameos by Roger Federer, Kobe Bryant and even Homer Simpson. Write The Future from Nalden on Vimeo

[youtube=http://www.youtube.com/watch?v=jlXRengzZoc] Thanks to Beyond Madison Avenue for the lead

When I was growing up, soccer was my sport of choice despite the fact I lived in the very football crazy town of Canton, Ohio (home of the Pro Football Hall of Fame).  I started playing when I was six years old and since that time, Adidas has been one of my favorite brands.  In the early years, the brand served as a statement for

I just saw this great new spot by Nike called Clocktower that is for their latest Jordan launch.  It never ceases to amaze me how Nike continiously nails the emotional feeling of an athlete.  The insight that Cinderella stories don’t happen without hard work is dead on.  And even better, the spot connects with true fans who recognize the significance