Posts under Tag: social network
How should Brand Managers approach the Social Graphs of Facebook Connect and OpenID?

Over the past week, it would be hard not to notice the debate around social graphs and in particular, Facebook Connect versus OpenID.  The folks over at ReadWriteWeb summed it up best when they wrote: This battle isn’t about “single sign-on” – it’s about the payload that comes with it (friend networks, personal data, maybe more), it’s about the developer

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Why I’m Loving the new LinkedIn Applications

I have been a big fan of LinkedIn for a long time.  But its never been one of those social networking sites that I visit every day or spend much time on.  Instead, I would bounce onto the site when I needed to add a new business connection or update my profile. But that might just change thanks to the

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Why the Digital Shopping Experience should matter to Brand Managers

Digital has emerged as a dramatic influence of both online AND offline purchases over the past year according to Resource Interactive.  In an extremely engaging and though provoking presentation on the importance of the Digital Shopping Experience, Resource outlines what brands needs to pay attention to in this channel.  They also go into deeper detail in the White Paper they

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Microsoft makes a bold move to understand direction of social networks with their latest new hire

It seems to be Microsoft day here on Hard Knox Life, but they just made a key new hire that should be getting a lot more attention than it is.  According to the folks at ReadWriteWeb, Microsoft Research has hired danah boyd, who is probably the most famous academic in the world focused on youth and social networks.  As RWW

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Weekly Round-Up 4-26-2008

The best from the blogosphere this week: New blog discovery – Decker Marketing: As I was reading Brand Autopsy, I can across two mentions of Decker Marketing including 193 Marketing Ideas and 9 Guerilla Marketing Thoughts.  In a short time, I’ve become a big fan of this blog. Blogs vs Social Networks: Just caught this through a tweet from David

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