Courtesy of Jon Radoff. Click image for full-size
Lots of interesting things for Brand Managers and Marketers to keep an eye on these days in the world of digital. Here are just a few of things that I found interesting in recent weeks: Massive teams with ComScore to verify how well in-game ads work: Now can argue that gaming is big business. And in recent years, advertising in
I have to admit, I have been fascinated by the Virtual Good / Social Gaming market lately. It is something I am going to be thinking / writing about more often in the coming weeks for sure. In the meantime, here is a great presentation that was recently given at the Virtual Worlds Conference. Great primer for those new to
