David Armano, SVP Digital at Edelman, is one of the best in the business when it comes to taking complex theories and distilling them into simple graphics. In the below embedded presentation, he takes a “pragmatic look at social media for business and what it takes to succeed.” Social Media Is Dead: Long Live Common Sense
Talk about a presentation getting some nice buzz. First Fred Wilson posts about this new presentation he just saw and then Henry Blodget writes about the same presentation on Silicon Alley Insider. Looks like David Gillespie knows how to catch the eye of the right folks in the marketing blog world. But then again, after taking a look at the
At the Forward ’09: Brandologie conference in Portland, Tim Stock from Scenario DNA is giving a very interesting presentation on the lessons that brands can learn from the video game Grand Theft Auto about Connecting with Consumers. My favorite quote in the presentation is Tim’s prediction of the future: “The future is less about building than it is about transforming
At the May 2009 Social Media Bootcamp in New York, Ian Schaffer (CEO Deep Focus) shared a great case study on how brands can leverage Social Media. It is the story of the work his agency did with HBO for their show Flight of the Conchords. Ian is one of the true leaders in the digital space and this presentation
David Armano is only a few weeks into his new gig at Dachis Corporation and he’s already back contributing to the Social Media space with another great presentation. This time Armano talks a look at what the Future of Advertising might just look like for Ideas, Products, Interactions, Service and Conversations. The Future of Advertising. WTF? View more presentations from
