Another crazy week of travels, this time to Cincinnati for house-hunting and some really interesting digital meetings/trainings.  In the meantime, here is what caught my eyes the past couple of days: CPG Brands Better Buy Paid Search- Yahoo and Mediavest just released a study that said “brands generated an average 160% increase in unaided awareness by being present in standard

So Becks has decided that instead of having a “corporate blogger”, they are going to hire a guy/gal off the street to be their voice.  As they describe on the site: It Finally Pays to Blog: You live by the blog. You have a way with words that hold people captive. And you don’t shy away from being in the public

Lots of great reads this week across the web: Fallon Brainfood “Social 10″: Paul Isakson points out a great presentation by Aki Spicer on 10 Trends Marketers Should Know About Social Networking.  Solid read that you should check out for sure. Digital Marketing Ecosystem:  Conversation Agent talks about how marketers can learn to understand the evolution of digital marketing instead

There has been a good amount of buzz in the blogs over the release of the Avenue A/Razorfish 2008 Digital Outlook Report.  I spent some time reading through the massive (150+ pages last night) deck last night and there are some great nuggets.  Here are what jumped out to me: Is Digital Really Mainstream?:  “Many consider 2007 to be the