Posts under Tag: Razorfish
Fluent: The Razorfish Social Influence Marketing Report

Over the weekend, Shiv Singh from Razorfish, sent me an advance copy of their soon to be released report on Social Influence Marketing.  Once again, the folks at Razorfish delivered a solid report that captures the essence of what Brand Managers need to be thinking about in a world where “actions speak louder than advertising.” While I highly recommend reading

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A Brand Manager’s take on Razorfish’s Digital Outlook

The Razorfish Digital Outlook for 2009 came out last week and as always, it’s a great (but long) read.  Given the report measures over 175 pages from start to finish, I wanted to take a couple of days and really read through it all the way.  While others have captured the broad themes of the report, I wanted to focus

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