Posts under Tag: Pete Blackshaw
10 bloggers who inspire Hard Knox Life

At last count, I read around 150 blogs every day through my RSS.  Of course this includes the A-Listers like Seth Godin, Mashable, Jeremiah Owyang, Guy Kawasaki and ReadWriteWeb.  But it also includes several others who I find to be real inspiration for what I write on Hard Knox Life.  If you are looking for some great new reads, you

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Digital Hub Initiative brings a "non-conference" conference to Cincinnati

Last week, I came across an interesting effort from the AdClub Cincinnati called the Digital Hub Initiative.  The Digital Hub Initiative (DHI) is an independent organization whose goal is to promote Cincinnati’s digital community on all levels.  With my new role at P&G and my personal passion about the potential of Cincinnati, I was really excited to see this program. 

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How do you measure Social Media?

Ian Schafer points us to a great article/discussion over at Adweek on the metrics of Social Media.  In my opinion, this is one of the biggest issues facing the industry right now.  The largest advertisers (like P&G) have embraced the traditional aspects of social media, putting up banner ads on MySpace, etc.  We are experimenting in order to figure out

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