Nike fuels the excitement for the 2010 World Cup [video]

In typical fashion, Nike gets all of us pumped up for the 2010 World Cup with their latest video.  It features some of the world’s best players including Cristiano Ronaldo, Didier Drogba, and Wayne Rooney, as well as guest cameos by Roger Federer, Kobe Bryant and even Homer Simpson.

Write The Future from Nalden on Vimeo.

Nike continues brilliant “Leave Nothing” campaign with “Fate” spot featuring LT & Polamalu

Thanks to Beyond Madison Avenue for the lead

Digital Marketing is…

I was up in Cincinnati last week for a session on Digital Marketing (finally meeting Deb Schultz in person).  My part in the whole thing was giving a presentation on what Digital Marketing inspires me.   Still need to add more examples of CPG brands but this is what I presented as starters. 

UPDATE: named this a “featured” presentation.  That always feels good

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Another stellar video from Nike

Nike does it again with their Director’s Cut of “Take it to the next level” from Guy Ritchie.  The original video was good but this extended version is just stellar