If you haven’t read Alan Wolk’s blog The Toad Stool, he wrote a post this week that should be your reason for visiting.  The post is in response to an article in the New York Times called “Brave New World of Digital Intimacy” by Clive Thompson.  Alan sums up why you should read the article by writing: It’s probably one

It’s going to be a crazy week up in Cincinnati.  I’m trying to find a house before our move back, taking part in a P&G digital training, drafting two Fantasy Football teams, and attending a Tweet-up on Wednesday.  So this week I wanted to turn the conversation to you on something I’ve been pondering lately.  It is a broad question, but I’ve been wondering how the Digital

So I can officially announce that as of October 1st, I will be P&G’s new Global Marketing Digital Brand Strategist. So what exactly is a Digital Brand Strategist?  Well frankly a lot of that is going to be figured out on the job since this is a completely new position for P&G Marketing.   At the highest levels, the job

AdAge had an interesting article yesterday by Allen Adamson, managing director of the New York office of branding consultancy Landor Associates.  Adamson, who is also the author of the upcoming book BrandDigital, writes about “the impact that digital technology and dynamics are having on brands and brand building.” A few key points really jumped out to me: The Digital Space has not changed

I’ve had my hands full with some exciting stuff at work so it has made my writing a little infrequent as of lates.  But nonetheless, I still wanted to to share some things that have caught my attention lately.   At the top of that list is a great presentation called “My Brain Hurts” by the folks over at Wunderman.  I hadn’t