Posts under Tag: creative
A Day in the Life of A Brand Manager – 6/5/2008

Back on Thursday, April 24 I wrote my first Day in the Life of a Brand Manager post. Today seemed like a good day to do the next one in order to show just how different and varied the life of a Brand Manager can be: Thursday, June 5, 2008: 5:30 AM – The bugle alarm clock sound of the

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Jaffe thinks the creative function should fade away?

“Why don’t you all just fade away.” – Rex Manning, Empire Records  I couldn’t help but think of this quote from my favorite movie when I finished reading Joseph Jaffe’s latest blog post on “Is it time to phase out the creative function“.  In one of the more provocative posts I have read in a long time, Jaffe basically calls

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