Posts under Tag: branding
TAG Records might just be the answer the music industry is looking for

Yesterday saw a major announcement from TAG Body Spray (owned by P&G) and Island Def Records to start a new joint record label called TAG Records.  On their website (hosted on MySpace), the deal is described as follows: Two titans in the industry, Jermaine Dupri and Island Def Jam Records, have partnered with TAG Body Spray to start TAG Records. The

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