Bob Lefsetz gets it.  And I’m not just talking about the music industry but business overall.  He gets what it takes to be great in your industry of choice. In his most recent letter, Bob rallied against a music industry that seems focused on young “prodigies”… overnight success stories who might have the talent, but haven’t put in the time

Chris Wilson at The Marketing Fresh Peel, pointed out a great video by the German ad agency Scholz & Friends on how the world of Brand Management has changed from the 1940′s through today.  It is a simple, insightful, and quick way for any Brand Manager to illustrate the need for change to their management

I have written before about the importance of writing down your Personal Leadership Philosophy (PLP).  It is your statement of what you believe in…the principles that guide how you make your decisions in life and business.  However, just as important as writing down your PLP, is taking the time to revisit it regularly.  As I get ready to move into

The press loves to talk about Succession Planning for CEO’s.  You can’t blame them.  Countless number of companies have been burned with the wrong CEO selection.  Apple’s stock fluctuates daily based on the latest rumors about the health of Steve Jobs and his succession planning.  But despite all this talk at the top, little attention seems to be paid to

The 22 Immutable Laws of Branding by Al Ries is one of my favorite branding books out there.  In fact, it was one of the first books I read when I started full-time at P&G.  But though I generally have a ton of respect for Ries, I don’t see eye-to-eye with him in his latest AdAge article entitled “The Pitfalls