MySpace made a splash this week with a relaunch that focuses on Social Entertainment instead of Social Networking. So does “Social Entertainment” mean? Well according to VentureBeat: Instead of trying to compete with Facebook as a social network… the new Myspace will focus on sharing and finding music, television, games, moves, and photos. The Digerati have written off MySpace for
In typical fashion, Nike gets all of us pumped up for the 2010 World Cup with their latest video. It features some of the world’s best players including Cristiano Ronaldo, Didier Drogba, and Wayne Rooney, as well as guest cameos by Roger Federer, Kobe Bryant and even Homer Simpson. Write The Future from Nalden on Vimeo
More brilliant work from the folks at Nike. The blending of marketing and entertainment continues
At the beginning of November, producer Fede Alvarez posted a video on YouTube called “Ataque de Panico” (Panic Attack). Six weeks later, the 5 minute film he produced for $300 has been viewed 3.5 million times and just landed Alvarez a $30 million movie deal from Ghost House Pictures. When $300 can produce something of this quality, you begin to
I have to admit, I have been fascinated by the Virtual Good / Social Gaming market lately. It is something I am going to be thinking / writing about more often in the coming weeks for sure. In the meantime, here is a great presentation that was recently given at the Virtual Worlds Conference. Great primer for those new to
