Comments on: Brand Managers Need To Practice “Everywhere Shopper Marketing”

By: Sigourney

Sigourney — Fri, 21 May 2010 08:30:27 +0000

I never knew Twitter had so much potential for marketers. Thanks for the read.

By: wedding planner

wedding planner — Sat, 24 Apr 2010 12:33:31 +0000

very informative post. A good brand management is always required for promotion of a product

By: Issac Maez

Issac Maez — Sat, 24 Apr 2010 10:10:37 +0000

I totally agree with Barbara’s comment. Thanks for sharing such an insightful article with all of us. I’ve bookmarked your blog will come back for a re-read again. Keep up the great work.

By: website seo?

website seo? — Sat, 17 Apr 2010 11:32:56 +0000

internet business advertising and marketing is undoubtedly practically all about the quanity of other web pages linking to you. without those links you're somewhat screwed. this became clear to me soon after enrolling in what is certainly in my opinion the most powerful semi-automatic backlink building tools on the web ... promoting website

By: Aaron

Aaron — Thu, 06 Aug 2009 13:25:39 +0000

That's a great point Dave… And I think you're naturally gravitating towards something very interesting, which is where the real FMOT is — specially for retailers — and it is not at the shelf but when shoppers decide which store to go into… and this is where the intersection of physical & digital is

By: Brand Management

Brand Management — Tue, 28 Jul 2009 10:12:00 +0000

I am very much impressed with the post. Every brand has its own importance. For promotion of any brand/product Brand Management is required. Brand Management companies can help you promotion of your products, to make them a brand in market. http://www.funfilms.in

By: afinanceguy

afinanceguy — Tue, 28 Jul 2009 01:18:36 +0000

This is old school sales fundamentals right here. ABC – Always be closing. The challenge is in how/if marketers choose to respond to the reality the emergent ubiquity of these "other" touchpoints is creating.

By: DKnoxMU

DKnoxMU — Mon, 27 Jul 2009 22:48:04 +0000

I read everyone closely. But often the best conversation is between the readers

Dave Knox – 513.658.0868

By: Rush

Rush — Mon, 27 Jul 2009 22:17:07 +0000

And now I wonder as the author reads the comments on this post. Or are we here for themselves write?.

By: Michael Stich

Michael Stich — Mon, 27 Jul 2009 14:45:51 +0000

Totally agree Dave! We view mobile as a huge way to achieve Everywhere Shopper Marketing. There is a huge opportunity to extend the FMOT from the store to other parts of life using digital, and more companies are jumping on this now.

We have some supportive thinking on this topic here:

http://www.slideshare.net/mstich/whats-in-store-f…

Michael