Facebook CEO Mark Zuckerberg announced that Facebook is now 200 Million members strong.  Put another way, if Facebook were a country, it would be the world’s fifth-largest, after China, India, the U.S., and Indonesia.  In his blog post, Zuckerberg embeds a neat video on what 200 million means (including the heat map pictured above).  Needless to say, Facebook is well past the tipping point of Brand Managers needing to be pay attention to it.

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