Recently Mitch Joel wrote about “10 Twitter Users That Every Marketing Professional Should Follow.“  While I think Mitch was spot-on with some of his recommendations such as Josh Bernoff, Avinash Kaushik, and Jeremiah Owyang, I believe his list focused too heavily on pure Social Media influencers.  It was a great list if a Brand Manager only wanted to learn about

One of my favorite minds in the realm of Social Media has to be Charlene Li.  Best known as the author of Groundswell (read it if you haven’t already), Charlene has been making the speaking circuit in support of her new company, Altimeter Group.  Her latest presentation, The Future of Social Networks, is a must read for any Brand Manager

Bob Lefsetz gets it.  And I’m not just talking about the music industry but business overall.  He gets what it takes to be great in your industry of choice. In his most recent letter, Bob rallied against a music industry that seems focused on young “prodigies”… overnight success stories who might have the talent, but haven’t put in the time

Chris Wilson at The Marketing Fresh Peel, pointed out a great video by the German ad agency Scholz & Friends on how the world of Brand Management has changed from the 1940′s through today.  It is a simple, insightful, and quick way for any Brand Manager to illustrate the need for change to their management

I’ve mentioned before that David Armano is one of the bloggers that inspires Hard Knox Life thanks to his ability to capture complex thoughts through simple visuals.  In his latest presentation, he gives us an inside look at how he comes up with those visuals, including these five tips: Empathize:  See the world as a child. Memorize: Commit thoughts to