I have been a big fan of LinkedIn for a long time. But its never been one of those social networking sites that I visit every day or spend much time on. Instead, I would bounce onto the site when I needed to add a new business connection or update my profile.
But that might just change thanks to the new LinkedIn Applications that were launched last week. While they only have a handful of applications right now, I am already finding them tremendously useful for tapping into information about my business network. While they have similarities to what you might find on Facebook, the real difference is the type of network you are tapping into. Each and every application on LinkedIn is extremely relevent to my business network. Take for instance the following:
SlideShare: If you are regular reader of Hard Knox Life, you know I love presentations. Now, thanks to the LinkedIn App, I can see when my network posts a new presentation. Why is this so important? Despite my heavy use of SlideShare, I don’t follow many people on the site, which means I miss new presentations from friends. That’s all going to change now.
Reading List by Amazon: I’m a big reader and I’m always looking for recommendations from friends. But I’ve found most of the recommendations happen face to face, which means I end up reading what every P&G’er is reading. Now I can get the opinion of all my friends to see if that new Seth Godin book is worth the time.
My Travel by TripIt: I started using Upcoming a few months ago to track my business travel. So I was a little disappointed to see TripIt as the travel app on LinkedIn. But I still see a huge value of being able to see who else might be where I’m traveling, especially since the new job means my travel will be increasing quite a bit. We’ll see if TripIt wins me over.