Thanks to Chris Brogan, I stumbled across this amazing presentation on the importance of design. Over the past several years, design has emerged as a powerful force at P&G. This presentation does a great job capturing why design is an important element for every Brand Manager to consider.
About Dave Knox
Dave Knox is CMO for Rockfish, one of the fastest growing digital agencies in the country. Dave is a partner in Rockfish Brand Ventures, serves on the Board of VCU Brandcenter, and is the co-founder of The Brandery – one of the top 10 startup accelerators in the country.