It seems to be Microsoft day here on Hard Knox Life, but they just made a key new hire that should be getting a lot more attention than it is.  According to the folks at ReadWriteWeb, Microsoft Research has hired danah boyd, who is probably the most famous academic in the world focused on youth and social networks.  As RWW

[youtube=http://www.youtube.com/watch?v=kkZdkHylJ3w] As you would expect, all the Apple Fanboys are hating on the new “I’m a PC” campaign from Microsoft.  In particular, bloggers are pouncing on the fact that the ad was likely created using a Mac.  In my opinion, this is just another example of Alan Wolk’s NASCAR Blindness where the left leaning, Mac loving writers of the online

If you haven’t seen the Hummer HX Concept SUV before, you need to check this beast out.  I’m not a huge car guy but I want this thing.  It’s basically a real life version of the Warthog from my favorite video-game Halo.  Yeah thats a geek thing to say, but come on. Ok, back to your regularly scheduled marketing, media

The good folks over at Mashable just put together a nice post on the growth of key social media sites over the past 12 months based on Nielsen Online data.  Facebook and MySpace get all the love in the space but there are some other key stats that Brand Managers need to pay attention to: “Twitter recorded 2.3 million unique

A couple of weekends ago, Cindy and I headed down to Dallas for a little road trip.  Just outside of town, we decided to stop for dinner and try something new.  Thanks to this little bit of spontaneity, we discovered Which Wich? Superior Sandwiches, my latest entry in “Brands I Love.” At first glance, Which Wich is similiar to Potbelly