Comments on: A Day in the Life of a Brand Manager – 4/24/2008 http://www.hardknoxlife.com/2008/04/25/a-day-in-the-life-of-a-brand-manager-4242008/ A Brand Management blog by Dave Knox @daveknox Wed, 05 Oct 2011 07:53:44 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Dave Knox http://www.hardknoxlife.com/2008/04/25/a-day-in-the-life-of-a-brand-manager-4242008/comment-page-1/#comment-105 Dave Knox Sun, 20 Jul 2008 18:31:18 +0000 http://hardknoxlife.wordpress.com/?p=62#comment-105 Vanuza Thanks for your comments. Always appreciate the perspective, especially from a fellow marketer. Now in terms of your suggestions: 1.) I've been meaning to write about some competition but just looking for the right one. Method comes the closest to any and I've had a draft post about them that I have been waiting to finish for awhile. I'll try to finish that soon. 2.) I'll try to write more of these soon. I've wondered if they would get boring at all but I guess not! Vanuza
Thanks for your comments. Always appreciate the perspective, especially from a fellow marketer. Now in terms of your suggestions:
1.) I’ve been meaning to write about some competition but just looking for the right one. Method comes the closest to any and I’ve had a draft post about them that I have been waiting to finish for awhile. I’ll try to finish that soon.
2.) I’ll try to write more of these soon. I’ve wondered if they would get boring at all but I guess not!

]]> By: Vanuza http://www.hardknoxlife.com/2008/04/25/a-day-in-the-life-of-a-brand-manager-4242008/comment-page-1/#comment-104 Vanuza Sun, 20 Jul 2008 18:11:19 +0000 http://hardknoxlife.wordpress.com/?p=62#comment-104 Hi Dave, I cam across your blog as i was searching for articles on how to be a better BM. Im personally i BM for a competitor of P&G however i think theres room to improve knowdelge even if it is from competitors BM. 2 things so far: n1. went through your article on the brands you love: unfortunatelly i did not see any that belongs to your manjor competitors. Is it that you dont like any of the comeptitor brands or you simple decided to not explore that side. n2. I loved the articles and the day in a BM life is awesome.. hoerver i wish you could do it regularly. In a BM in Africa and you dotn get to fully understand what it takes to be a BM if you dont get to understand better what it takes to fully and succesfully achieve your job description. so keep up the good job. Suggestion: consider writting something on competition.. how do you see it.. how do you think companies should behave.. etc etc.. Rgds, Hi Dave,

I cam across your blog as i was searching for articles on how to be a better BM. Im personally i BM for a competitor of P&G however i think theres room to improve knowdelge even if it is from competitors BM. 2 things so far:

n1. went through your article on the brands you love: unfortunatelly i did not see any that belongs to your manjor competitors. Is it that you dont like any of the comeptitor brands or you simple decided to not explore that side.

n2. I loved the articles and the day in a BM life is awesome.. hoerver i wish you could do it regularly. In a BM in Africa and you dotn get to fully understand what it takes to be a BM if you dont get to understand better what it takes to fully and succesfully achieve your job description. so keep up the good job.

Suggestion: consider writting something on competition.. how do you see it.. how do you think companies should behave.. etc etc..

Rgds,

]]> By: A Day in the Life of A Brand Manager - 6/5/2008 « Hard Knox Life: A Brand Manager Blog http://www.hardknoxlife.com/2008/04/25/a-day-in-the-life-of-a-brand-manager-4242008/comment-page-1/#comment-103 A Day in the Life of A Brand Manager - 6/5/2008 « Hard Knox Life: A Brand Manager Blog Fri, 06 Jun 2008 01:31:41 +0000 http://hardknoxlife.wordpress.com/?p=62#comment-103 [...] - 6/5/2008 Posted on June 5, 2008 by Dave Knox Back on Thursday, April 24 I wrote my first Day in the Life of a Brand Manager post. Today seemed like a good day to do the next one in order to show just how different and [...] [...] - 6/5/2008 Posted on June 5, 2008 by Dave Knox Back on Thursday, April 24 I wrote my first Day in the Life of a Brand Manager post. Today seemed like a good day to do the next one in order to show just how different and [...]

]]> By: Garrett D'Ottavio http://www.hardknoxlife.com/2008/04/25/a-day-in-the-life-of-a-brand-manager-4242008/comment-page-1/#comment-101 Garrett D'Ottavio Mon, 28 Apr 2008 04:27:06 +0000 http://hardknoxlife.wordpress.com/?p=62#comment-101 It was great to see what actually happens during the day for a brand manager. Thanks for including things like ppt is important for your job, etc.--good to learn these things! It was great to see what actually happens during the day for a brand manager. Thanks for including things like ppt is important for your job, etc.–good to learn these things!

]]> By: Dave Knox http://www.hardknoxlife.com/2008/04/25/a-day-in-the-life-of-a-brand-manager-4242008/comment-page-1/#comment-99 Dave Knox Sun, 27 Apr 2008 22:00:35 +0000 http://hardknoxlife.wordpress.com/?p=62#comment-99 Thanks for tossing out the presentation. Really great stuff! I think it could be interesting to do a collaboration from a BM/Agency perspective. Let me know your thoughts at dave.knox@gmail.com. Thanks for tossing out the presentation. Really great stuff! I think it could be interesting to do a collaboration from a BM/Agency perspective. Let me know your thoughts at dave.knox@gmail.com.

]]> By: El Gaffney http://www.hardknoxlife.com/2008/04/25/a-day-in-the-life-of-a-brand-manager-4242008/comment-page-1/#comment-98 El Gaffney Sun, 27 Apr 2008 21:19:12 +0000 http://hardknoxlife.wordpress.com/?p=62#comment-98 Sam, here's a presentation I gave to some first-year MBA's at Georgetown in '07: http://www.slideshare.net/elgaffney/gma-how-to-review-an-ad/ It is from the ad agency perspective and was pretty focused on helping them answer the question: what ads do you like? are good? and why? at a job fair the following weekend. Maybe it will be helpful. Dave, think this type of stuff is great. I believe there's an appetite from many diff people - even the agency peeps like myself, who need to be reminded what role we play in the busy life of a BM. I wonder if there's also an appetite for BM + agency person collabo on this subject (how to best work or review ads or something else). P.S. Deck was from Deutsch. I'm at Wieden + Kennedy in NY now. Sam, here’s a presentation I gave to some first-year MBA’s at Georgetown in ’07: http://www.slideshare.net/elgaffney/gma-how-to-review-an-ad/

It is from the ad agency perspective and was pretty focused on helping them answer the question: what ads do you like? are good? and why? at a job fair the following weekend. Maybe it will be helpful.

Dave, think this type of stuff is great. I believe there’s an appetite from many diff people – even the agency peeps like myself, who need to be reminded what role we play in the busy life of a BM. I wonder if there’s also an appetite for BM + agency person collabo on this subject (how to best work or review ads or something else).

P.S. Deck was from Deutsch. I’m at Wieden + Kennedy in NY now.

]]> By: Sam http://www.hardknoxlife.com/2008/04/25/a-day-in-the-life-of-a-brand-manager-4242008/comment-page-1/#comment-100 Sam Sun, 27 Apr 2008 14:27:22 +0000 http://hardknoxlife.wordpress.com/?p=62#comment-100 Hello, I'm a first year MBA student at Haas, UC Berkeley. I'm an engineer nwo but am quite keen to switch to a brand management role. Just found your blog through some googling! You've got some great stuff here! Please keep the "day in the life" posts coming from time to time. BTW have you come across career switchers at P&G who, like me, went from high-tech engineering jobs to consumer brand mgmt roles? Any tips on making that transition would be appreciated. Have bookmarked your blog. Will be back. -Sam Hello,

I’m a first year MBA student at Haas, UC Berkeley. I’m an engineer nwo but am quite keen to switch to a brand management role. Just found your blog through some googling! You’ve got some great stuff here! Please keep the “day in the life” posts coming from time to time.

BTW have you come across career switchers at P&G who, like me, went from high-tech engineering jobs to consumer brand mgmt roles? Any tips on making that transition would be appreciated.

Have bookmarked your blog. Will be back.

-Sam

]]> By: Ryan Jones http://www.hardknoxlife.com/2008/04/25/a-day-in-the-life-of-a-brand-manager-4242008/comment-page-1/#comment-102 Ryan Jones Fri, 25 Apr 2008 21:06:56 +0000 http://hardknoxlife.wordpress.com/?p=62#comment-102 hardknoxdave, We need to get you into corporate athlete...where was the workout in your crazy day? :-) I loved the post and you should keep doing these. Was getting homesick for some good mexican grub. I have to say, I don't believe the part about leaving at 5. I thought Americans work! :-) Anyway, we need to get you over her to Geneva to enjoy evenings in the office until 8. good stuff, Ryan hardknoxdave,
We need to get you into corporate athlete…where was the workout in your crazy day? :-) I loved the post and you should keep doing these. Was getting homesick for some good mexican grub. I have to say, I don’t believe the part about leaving at 5. I thought Americans work! :-) Anyway, we need to get you over her to Geneva to enjoy evenings in the office until 8.

good stuff, Ryan

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