“It’s clear this conversation ain’t’ doing a thing, Cause these boys only listen to me when i sing” – Sara Bareilles, City

Over at Conversation Agent, Valeria Maltoni gives a great post of “how a blog is born“.  By giving a peak into how she views her “job” of blogging, she really helps all of us that are trying to do the same thing.  I particularly love when she writes ”I am talking about connection vs. transaction.”  Everyone that is deeply involved in social media gets that is about conversations and connections.  Its not just about pushing out news (that would be the purpose of CNN) and it’s not about just giving an opinion and leaving it at that.  The job is engaging with your peers, starting a conversation and seeing where things go.  At least that is what I am trying to do here on Hard Knox Life.  How do you think I am doing?